Scholz & Friends Zurich advertises on woolly hats and pizza boxes for Blick am Abend

From now on, outdoor advertising, ambient media and promotions will complement the advertising campaign launched by Scholz & Friends Zurich for Blick am Abend at the beginning of November with the claim "Here's what you can do". The campaign includes ambient posters in fitness studios with the slogan "And what do you do for your head?" and pizza boxes that pick up on the theme with the question "In which club can you get your calories down?". Woolly hats with the inner label "Nice that you are doing something for your head", bus rear windows and window stickers as well as streetcar hanging boxes complete the campaign, which will be present in the cities of Basel, Bern and Zurich until mid-December.
Responsible at Blick Group, Ringier: Thomas Passen (Head of Blick Group), Corina E. Schneider (Head of Reader Market), Marie-Eve Aegerter (Head of Advertising). Responsible at Scholz & Friends Zurich: Joerg Jahn (overall responsibility for creation), Markus Hammer (AD), Björn Blöchlinger (graphics), Andreas Troxler, Conrad Malcher (text), Erich Baumgartner, Raphael Brinkert (overall responsibility for consulting), Pascal Baumgartner, Mathias Rösch.