Schober: Online unit wins Swiss Life
Schober Online-Unit (formerly Mailprofiler), which specializes in permission marketing, has won the Swiss Life email marketing account. The pension provider will handle all of its email marketing activities through Schober.
According to Eliana Wüst, Head of Online Services at Swiss Life, Swiss Life expects the collaboration to result in more efficient handling, a uniform design and detailed statistics. In addition to the insurer, the portfolio of the Schober online unit also includes companies such as Migros (Melectronics, Klubschule Migros, SportXX, Micasa, Office World AG), Ringier Schweizer Illustrierte, Car4you, Lenovo, ABB Robotics, Direkt Reisen and the Scout24 Group.
