Shield: Online store launched
The Schild Group launched an online store on Monday. The offer includes a selective cross-section of the collections from the fashion stores. The Liip agency was responsible for the concept.
Thanks to an integrated color and size selection for each item, the online customer can put together a complete outfit. When selecting a fashion item, combination options and matching accessories are automatically presented. These are shown directly on the corresponding model. The Schild Group operates 33 fashion stores and twelve monobrand stores in German-speaking Switzerland and Suisse Romande.
Responsible at Schild: Stefan Buess (project manager), Andrea Nussbaumer and Alex Zimmermann. Responsible at Liip: Rafael Garcia (Project Manager).
