Schaffhauser Nachrichten advertises with a giant poster

Since last weekend, the largest advertising page in Switzerland has been hanging in the middle of Schaffhausen's old town. For around two months, it is intended to highlight the advertisement as an attractive advertising medium on the front of the Schaffhauser Nachrichten newspaper. According to a press release, the huge 120-square-metre page, which is based on the campaign of the Swiss Press Association, clearly shows that only an advertisement can have a big impact. The campaign was launched on the occasion of a facade renovation at the Schaffhauser Nachrichten property. The largest advertisement in Switzerland will remain up until mid-October.