SBB relaunches Via travel magazine

Customer magazines The free SBB travel magazine Via will have a new look and new content from the beginning of May and will be published ten times a year instead of eight. Kurt Schwerzmann is responsible for the new design. Via is to have a more urban look with a larger format and a sturdier cover, according to the SDA news agency. In terms of content, Via is also to be tailored more closely to the interests of business travelers. Via has been published since 1993 with a circulation of 230000 copies.