Ruf Lanz rolls out campaign for Crest

The advertising agency Ruf Lanz has landed a new account. With a TV concept, the creative team from Zurich was able to win over Crest's advertising executives at Doetsch Grether.

The Ruf Lanz advertising agency has landed a new contract. With a TV concept, the creative Zurich-based agency was able to convince Crest advertising manager Doetsch Grether that Crest sees its condoms as the epitome of "variety, fun, spontaneity and a super feeling". According to Ruf Lanz's press release, this will soon be reflected in the advertising. The advertising agency is now producing Crest commercials, which should be available from June.

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