Ruf Lanz: New image brochure for the Museum Haus Konstruktiv
The Haus Konstruktiv Museum in Zurich is one of the leading exhibition venues in the Swiss cultural landscape. Ruf Lanz has redesigned and created the new image brochure.
Every year, the museum curates five to six major exhibitions that highlight the connection between constructive-concrete history and international contemporary art. Ruf Lanz has been responsible for advertising since this year. In addition to the striking new campaign (Werbewoche.ch reported), Ruf Lanz has also redesigned the image brochure. The cover takes up the campaign theme, a constructive declaration of love to Zurich and to the Zurich Concretists Max Bill, Camille Graeser, Verena Loewensberg and Richard Paul Lohse. Inside the brochure, all aspects of the Museum Haus Konstruktiv are thematized in a contemporary, generous editorial design. The new image brochure is published in German and English.
Responsible at the Museum Haus Konstruktiv: Sabine Schaschl (Director and Curator), Andreas Durisch (President of the Board of Trustees), Flurina Ribi Forster (Press & Public Relations). Responsible at Ruf Lanz: Markus Ruf, Danielle Lanz (Creative Direction), Catherine Martin (Editorial Design), Linda Egloff (Consulting).
