Ruf Lanz: Campaign for Suva Risk realized
Ruf Lanz has developed a campaign for Suva Risk to publicize the fact that profits flow back to policyholders in the form of premium reductions, i.e. that the insurance company is not profit-oriented.
Many companies can look forward to falling Suva premiums in 2011. This is an excellent opportunity to improve understanding of Suva's premium structure, the agency writes in a press release. Those responsible for finance and HR at Suva-insured companies, as well as the general public, should learn more: Suva is not profit-oriented. Profits flow back to the insured in the form of premium reductions.
The falling premiums mean considerable savings for the insured companies. Ruf Lanz has therefore developed an integrated campaign in which employers thank their employees in a humorous way. After all, the latter have made a valuable contribution to the premium reductions with their exemplary accident prevention and their willingness to return to work quickly.
As of today, the subjects can be seen in numerous newspapers and magazines. Online subjects designed to suit the media reinforce the advertising effect and lead users to the information site designed by Ruf Lanz Cheer.ch.
Responsible at Suva: Urs Schaad (overall responsibility), Anna-Marie Morf (communications consultancy). Responsible at Ruf Lanz: Danielle Lanz, Markus Ruf (CD), Marcel Schläfle (AD), Andreas Hornung (text), Kristina Burch, Michael Gassler (consulting), Photography: Arthur Mebius. Internet programming: INM.
The falling premiums mean considerable savings for the insured companies. Ruf Lanz has therefore developed an integrated campaign in which employers thank their employees in a humorous way. After all, the latter have made a valuable contribution to the premium reductions with their exemplary accident prevention and their willingness to return to work quickly.
As of today, the subjects can be seen in numerous newspapers and magazines. Online subjects designed to suit the media reinforce the advertising effect and lead users to the information site designed by Ruf Lanz Cheer.ch.
Responsible at Suva: Urs Schaad (overall responsibility), Anna-Marie Morf (communications consultancy). Responsible at Ruf Lanz: Danielle Lanz, Markus Ruf (CD), Marcel Schläfle (AD), Andreas Hornung (text), Kristina Burch, Michael Gassler (consulting), Photography: Arthur Mebius. Internet programming: INM.
