Rolf Jeger moves to BSSM
Rolf Jeger will join the BSSM advertising agency in Basel on March 1, 2012. He will assume the role of Head of Consulting and become a member of the executive board.
Jeger has been Client Service Director and a member of the management team at Draftfcb/Lowe Zurich since 2006, where he was responsible for the budgets of BMW (Switzerland), Cablecom, Elmex and 1818 Auskunft, among others. He gained extensive experience at Lowe Zürich, EURO RSCG, Cash, GGK Zürich and Swissair.
Roger Berthoud, founding member and former Head of Consulting at BSSM, will hand over his operational activities as a member of the Executive Board to his successor in mid-March and concentrate on individual mandates and strategic projects. "We are delighted to be able to continue to count on Roger Berthoud's support. The solution ensures the best possible continuity for clients and the agency and offers interesting prospects for both," comments CD Urs Schneider on the changes at BSSM.
> Draft/Lowe Group: Roberto Arias succeeds Rolf Jeger
