Rolf Jeger takes over Blue Spirit
As of 1.12.12, Rolf Jeger is CEO and majority shareholder of Blue Spirit Communications. After an intensive period with BSSM in Basel, he is thus moving the focus of his work and life back to Zurich.
"Blue Spirit is at home in the disciplines of trade marketing, digital marketing and advertising and is therefore uniquely positioned. I have known and appreciated the current management team for years and am convinced that we will be able to celebrate many more successes together with our dedicated employees," explained Jeger in a statement. Jeger moved from Draftfcb/ Lowe Zurich to the Basel agency BSSM on March 1, 2012 (Werbewoche.ch reported) and is now returning to Zurich.
