Republica: Mike Krüll becomes CD and GL member
The Bern-based communications agency Republica is using the departure of founding member, partner, and creative director Re Wilk as an opportunity to restructure.
As of the end of 2011 Re Wilk Republica leave. "After eight beautiful, extremely instructive, inspired and of course intense years, the time has come for me to once again dig out a white sheet of paper from the drawer and, for example, also dedicate a little more time to my musical alter ego Ray Wilko. In any case, there is no shortage of ideas and idle projects," says Wilk.
In order to close the gap that has arisen, the management has Mike Krüll (picture) has been promoted to Creative Director as of February 1, 2012. At the same time, he will join the Executive Board. Krüll has worked at Republica since spring 2011. Commenting on his promotion, Krüll says: "I am honored and touched that so much trust is placed in me. I understand Re Wilk's decision, because I would also have liked to become a musician. But I was never as good as Ray Wilko." On the one hand, Krüll is responsible for the creative output of numerous clients, and on the other, he heads the text/concept department.
His team includes, in addition to Rita Steinauer since December 2011 also the copywriter/conceptual designer Anne Boxleitner. In addition, new to the Republica creation are graphic designer Lara Klopper, Polygraph Gabriela Quick and Composing Artist Gary Jude. For the creation carries co-owner and creative director Chris Morgan continues to have overall responsibility.
(Image: Republica.ch)
