Rainmaker/Continue: Agile concept for trade fair appearance
Im Auftrag des weltweiten Logistikunternehmens Agility entwickelte The Rainmaker Corporation in Zusammenarbeit mit Continue und Ueli Bleuler: Musik & Text ein neues globales Messekonzept.
Under the communication platform and headline "Welcome to more agility in logistics", a world of forms was created to dramatize the flexible services of agility. The concept was implemented for the first time at Transport Logistics 2011 in Munich, the second station for design and platform was Breakbulk in Antwerp. In the midst of the mostly cubic trade fair stands, the bold appearance was particularly striking, according to the agency. The concept should be adaptable from a simple roll-up to a multi-storey exhibition stand.
Responsible at Agility: Holger Altvater. Responsible at The Rainmaker Corporation: Daniel Seiler (Strategy). Responsible at Continue: Frank Bernhardt, Matthias Pauwels (design/concept). Text/concept: Ueli Bleuler. Music & Text: Ueli Bleuler. Stand construction: Björn Degenhardt (Mattheis).
