Q-Award 2015: The winner is the young trade magazine "Phoenix"

The young architecture magazine "Phoenix" has won the Q-Award. "Phoenix" was launched less than a year ago. Its long-term success is still difficult to assess. However, although this is one of the criteria for the Q-Award, the young magazine impressed the Q-Award jury so much that the award was given with a clear vote. "Courage must be rewarded," is how jury member Urs Schneider sums it up. Especially in today's digital age, where clicks, views and links dominate discussions. The magazine has already been nominated for the German Design Award, the highest design award in the German-speaking world, and received a "Special Mention". The jury wrote: "A great magazine concept with a unique selling point that is convincing in terms of form and content. "The layout by Martin Reznicek is lively, the reader guidance and image selection are to the point. A successful example of how a rather dry topic, even described as "unsexy" by the editors, can be presented in a nutshell. The mix of visual lifestyle magazine and pure technical know-how is captivating and a model for other specialist magazines. Added to this is the brash appearance with a healthy self-confidence: Who has the courage to enter their new magazine for the Q Award in the first few months? The Q-jury appreciated this courage for a niche, the consistent and beautiful implementation as well as the editorial performance: the trade magazine not only impresses with its design, but also with the editorial implementation of a difficult topic of remodeling, converting, expanding, renovating and restoring what has already been built: a title must be focused, competent and transparent. All of this has been achieved here in the best possible way.To the Q-Award- The Q-Award is an example of how quality can be achieved and permanently implemented in the field of trade and specialty media - It recognizes innovative solutions, such as creative or qualitative umbrella brand strategies, cross-media offerings or other novel approaches that provide additional input to the industry - The Q-Award gives the winners the opportunity to present themselves to a broad target audience via other media. This provides indirect marketing for the entire genre of trade and specialty media.