PWA index is falling slightly again

Internet The upswing in Swiss online advertising came to a halt in May.

Internet The upturn in Swiss online advertising faltered in May, with the PWA Index falling for the first time this year, by 0.8 points to 124.1 points. The online advertising consultant Publimedia Webadvertising (PWA), which calculates the index, commented that the summer doldrums were already looming.

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