Publicis advertises with Köbi Kuhn for Axpo

The Zurich advertising agency Publicis has won the pitch for the image campaign of the Swiss electricity company Axpo. The convincing integration of national team coach Köbi Kuhn is said to have been a decisive factor in Publicis winning the contract. Axpo was able to win over Kuhn as a partner and image bearer in advance - he is the linchpin of the energy giant's image campaign.
As Publicis reports, the first motifs have been on display in the Swiss print media since August 10.