Propaganda Marketing AG ceases operations
«External factors were beyond our control; Propaganda Marketing AG ceased to exist on September 23, 2025,» writes the Zurich-based below-the-line agency on its website.

The agency specialized in below-the-line marketing and offered ambient media, advertising, promotions, and special advertising formats. Its portfolio also included billboard placement, flyer distribution, media planning, media buying, and consulting on marketing strategy. The agency’s origins lay in cultural advertising using posters. Over two decades, it built up an extensive collection of cultural posters.
In 2021, the company changed its name from «Propaganda Zürich AG» to «Propaganda Marketing AG» and underwent a comprehensive rebranding. The agency focused on digital innovations and expanded its services to include geo-targeting, smart screens, and social media marketing. The website was redesigned to include a poster gallery. The past few years have been marked by modernization and adaptation to the digital transformation.
