Prime ensures permanent high for Engadin St. Moritz mountain railroads
Prime was commissioned by Bergbahnen Engadin St. Moritz to develop a poster design that is quick and easy to understand. At the same time, it is intended to promote the three areas—Corviglia, Diavolezza, and Muottas Muragl—along the drive toward St. Moritz.
The street posters unite the atmospheric mountain panoramas of all three areas in the headline "Hochgefühl3", the agency said in a statement. They can be seen immediately on the most important access roads to St. Moritz on F12 street posters.
Responsible at Bergbahnen Engadin St. Moritz : Dieter Bogner (Head of Marketing Services), Michael Kirchner (Head of Product Management). Responsible at Prime: Basil Hangarter (CD), Sven Christinger (Art Direction), Daniel Portmann (Text), Andreas Sedmak, Martina Glaser, Vera Fetz (Consulting).
Responsible at Bergbahnen Engadin St. Moritz : Dieter Bogner (Head of Marketing Services), Michael Kirchner (Head of Product Management). Responsible at Prime: Basil Hangarter (CD), Sven Christinger (Art Direction), Daniel Portmann (Text), Andreas Sedmak, Martina Glaser, Vera Fetz (Consulting).
