Positive results for Screen-up 2009
More than 800 TV enthusiasts from the media and advertising industries attended this year’s Screen-up. Even though it was a difficult year economically and many in the advertising industry do not expect much relief in 2010, the network executives gave an overall positive assessment of the TV industry.
Over 800 TV enthusiasts from the media and advertising industry attended this year's Screen-up. The screenings, the congress section with the presentations and the IGEM talk as well as the evening event were very popular, according to a statement from the organizers. Even though it was a difficult year in economic terms and many in the advertising industry do not expect much relief from 2010, the broadcaster bosses drew an overall positive balance for the TV industry.
The Swiss TV industry event Screen-up focuses on the future of the Swiss television market. Screen-up is organized by Publicitas Cinecom & Media, IP Multimedia (Switzerland, publisuisse, RTL Group and SevenOne Media (Switzerland). This year's tenth edition took place on Tuesday, September 29, 2009 at Kaufleuten Zurich. The newly designed appearance for this year was realized by "staeheli kommunikation und design".
The Swiss TV industry event Screen-up focuses on the future of the Swiss television market. Screen-up is organized by Publicitas Cinecom & Media, IP Multimedia (Switzerland, publisuisse, RTL Group and SevenOne Media (Switzerland). This year's tenth edition took place on Tuesday, September 29, 2009 at Kaufleuten Zurich. The newly designed appearance for this year was realized by "staeheli kommunikation und design".
