Panel discussion: "Good design = good business - design as an advertising factor"

On March 5, 2009, a panel discussion on the topic «Good Design = Good Business – Design as a Marketing Factor» will take place at the Museum für Gestaltung in Zurich.

On March 5, 2009, a panel discussion on the topic "Good Design = Good Business - Design as an Advertising Factor" will take place at the Museum für Gestaltung in Zurich. Jean Etienne Aebi, President of the Art Directors Club Switzerland, Ruedi Baur, designer and head of the Design2context Institute, and Stefan Haas, Head of Marketing Switzerland at SBB, will be taking part in the discussion. The discussion will be moderated by Renate Menzi, curator of the Museum für Gestaltung Zürich.
The event will take place at the Museum für Gestaltung at Ausstellungsstrasse 60 in Zurich in the lecture hall and will begin at 7.30 pm. The framework for the podium is the current exhibition "Good design, good business". Registration is not required.

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