Plot Factory creates mobile advertising impact for Clientis18 meters
Following the merger to form Clientis Zürcher Regionalbank, the new bank name needed to be publicized. To achieve this, the agency Plot Factory created a unique eye-catcher by completely wrapping an 18-meter-long public bus, thereby establishing the new brand in the bank’s target market.
The merger to form Clientis Zürcher Regionalbank has been completed. Now the new bank name is to be made known to the public. To this end, the bank launched its image campaign and other measures. The first Clientis Zürcher Regionalbank bus left the depot of Verkehrsbetriebe Zürichsee und Oberland VZO at 09.09.09 on the dot.
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The Plot Factory agency created a special eye-catcher to anchor the new brand in the bank's target area with a full wrap on the 18-metre-long bus. The agency WVC Communications ASW in Bubikon was responsible for the design concept.
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The Plot Factory agency created a special eye-catcher to anchor the new brand in the bank's target area with a full wrap on the 18-metre-long bus. The agency WVC Communications ASW in Bubikon was responsible for the design concept.
