Planetactive designs Christmas website for Lindt & Sprüngli
Planetactive has developed a Christmas microsite for Lindt & Sprüngli. Visitors to Christmas.lindt.ch can now meet the Lindt Santa Claus and enter a contest.
Planetactive has developed a Christmas microsite for Lindt & Sprüngli. At Christmas.lindt.ch, the Lindt Santa Claus now awaits visitors and invites them to take part in a competition. The main prize is a one-week luxury skiing vacation for the whole family in Gstaad.
Anyone wishing to send Christmas greetings to their loved ones will find a selection of festive Lindt eCards on the microsite developed by the full-service digital marketing agency. A prominent link takes you to the Lindt online store, where you can send the finest Lindt chocolate gifts to friends and acquaintances.
The microsite was realized by Planetactive in German and French. The agency provided the microsite with relevant measurement points so that performance can be determined using Google Analytics. In addition, the TEMcontrol tracking system developed by Planetactive can be used to measure user interaction separately by language and thus show the so-called "conversion rate".
Anyone wishing to send Christmas greetings to their loved ones will find a selection of festive Lindt eCards on the microsite developed by the full-service digital marketing agency. A prominent link takes you to the Lindt online store, where you can send the finest Lindt chocolate gifts to friends and acquaintances.
The microsite was realized by Planetactive in German and French. The agency provided the microsite with relevant measurement points so that performance can be determined using Google Analytics. In addition, the TEMcontrol tracking system developed by Planetactive can be used to measure user interaction separately by language and thus show the so-called "conversion rate".
