Philippe Meyer becomes GL member of Exxtra

The management team at Exxtra Kommunikation is being expanded back to three members. According to Young & Rubicam—whose network Exxtra belongs to—Meyer is the ideal addition to the two existing management team members.

 The management of Exxtra Kommunikation in Zurich will once again consist of three members from August 2, 2007: In addition to Stefan Erhart, Managing Partner, and Dieter Hofmann, Creative Director, Philippe Meyer, also Managing Partner, will now head the agency. According to Edgar C. Britschgi, board member and CEO of Young & Rubicam Switzerland, he ideally complements the skills and experience of his two management colleagues. Exxtra Kommunikation is part of the international Young & Rubicam network and Philippe Meyer was previously Managing Partner of McCann Erickson in Geneva and head of a consulting unit at the advertising agency Publicis. He has around 17 years of practical experience and can draw on experience on both the client and agency side, according to the Exxtra media release. Meyer is French and bilingual and completed his communications and marketing training at SAWI in Biel, strategy seminars at BSW in Zurich and marketing training at GfM-IMB in Bern.

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