Peter Brönnimann

Nominated for the 2008 Advertiser of the Year.


Peter Brönnimann is a partner and creative director at Spillmann Felser Leo Burnett. He worked at Advico Young & Rubicam for ten years, first as a copywriter and later as CD. In Gockhausen, he shaped multiple award-winning campaigns for Helvetic Tours, Milch, Pneu Egger and Flims Laax Falera and helped to make the agency the number 1 at the time. In 2002, he founded the SFLB agency together with Martin Spillmann, Peter Felser, Rolf Zimmermann and Michael Weber. Today, the agency looks after clients such as Feldschlösschen, Swiss Life, cantonal banks, Lindt and Migros. Last year, Brönnimann's mammoth campaign with Mary Woodbridge caused a worldwide sensation. Among other things, the campaign won the Crossmedia Award, gold at the ADC and received numerous international awards. This year Brönnimann was responsible as copywriter and CD for the new Tages-Anzeiger campaign "What if", the campaigns for Migros fashion with the singles and National Council candidates in their underwear. For the Sympany films, he was able to win over feature film director Dani Levy. Brönnimann's spot for Switzerland Tourism with the ski instructors also caused a sensation in the international media, as did last year's "World Cup Alternative". Brönnimann has won countless awards. This year he also won a Bronze Lion in Cannes for Switzerland Tourism and an Epica Bronze for the Tages-Anzeiger.

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