Orell Füssli and Gala new at Schoch & Sonders

The bookstore chain Orell Füssli has chosen the branding agency Schoch & Sonders as its new partner. The Zurich-based agency will also be repositioning the Gala cream cheese brand.

The book retailer Orell Füssli is now relying on the brand agency Schoch & Sonders. The fresh cheese brand Gala is also being repositioned by the Zurich agency. The two brands are being revised in various marketing disciplines. Gala will be launched on the market this fall with a new packaging design, while the book retailer will focus primarily on the brand design.

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