Ogilvy One implements Tabu in the 2009 Castagna theme issue
As it did in 2008, Ogilvy One once again produced the new special-interest booklet, including the annual report, for Castagna this year. The 2009 special-interest booklet focuses on a taboo topic: sexual exploitation and filing a criminal complaint.
As in 2008, this year Ogilvy One also produced the new theme booklet including the annual report for Castagna, the advice center for sexually exploited children, female adolescents and women exploited in childhood. The 2009 issue focuses on a taboo subject: sexual exploitation and criminal charges. The themed booklet contains striking testimonials from those affected or their relatives and also includes comprehensive articles by experts who shed light on the topic.
Responsible at Ogilvy One: Doreen Roth (consulting), Esmeralda Schürch (art). Responsible at Castagna: Sandra Müller, Marie-Louise Pfister.
Responsible at Ogilvy One: Doreen Roth (consulting), Esmeralda Schürch (art). Responsible at Castagna: Sandra Müller, Marie-Louise Pfister.

