New federal corporate design introduced
Since January 1, 2007, the Federal Administration has had a new, uniform image. In two years of work, the former jungle of over 80 logos and individual appearances was cleared and transformed into a contemporary corporate design.
Since January 1, 2007, the Federal Administration has had a new, uniform image. In two years of work, the former jungle of over 80 logos and individual appearances was cleared and transformed into a contemporary corporate design.
A major project, as a few figures illustrate: 37,000 employees of the Federal Administration received templates for business correspondence on their PCs; a standardized range of almost 30 envelope types was created from a good 1,000 different envelopes; hundreds of Internet pages received the new corporate design and were adapted to the legal requirements regarding accessibility for the disabled; new lettering was affixed to 500 buildings. Around 20 specialists from the departments and a further 300 implementation officers from the various administrative units worked on the new CD. The project incurred a total of CHF 7.5 million in external costs; however, the majority of the work was carried out with internal resources.
At the end of 2003, the Federal Council decided to stop the proliferation of logos and independent appearances of the departments and offices. All administrative units were to be given a uniform appearance. The logo now consists of a combination of the Swiss coat of arms and the four-language designation Swiss Confederation.
A major project, as a few figures illustrate: 37,000 employees of the Federal Administration received templates for business correspondence on their PCs; a standardized range of almost 30 envelope types was created from a good 1,000 different envelopes; hundreds of Internet pages received the new corporate design and were adapted to the legal requirements regarding accessibility for the disabled; new lettering was affixed to 500 buildings. Around 20 specialists from the departments and a further 300 implementation officers from the various administrative units worked on the new CD. The project incurred a total of CHF 7.5 million in external costs; however, the majority of the work was carried out with internal resources.
At the end of 2003, the Federal Council decided to stop the proliferation of logos and independent appearances of the departments and offices. All administrative units were to be given a uniform appearance. The logo now consists of a combination of the Swiss coat of arms and the four-language designation Swiss Confederation.
