New management team at Contexta
The Bern-based agency Contexta has had a new management team since the beginning of the year. Nadine Borter, who was already a partner and managing director at the BSW agency, is now the managing director. Former partner and CEO Daniel Hartmann is now focusing on his role as CEO of Contexta Holding. Christian-Kumar Meier and Moritz Staehelin have also joined the executive board.
The Bern-based agency Contexta has had a new management team since the beginning of the year. Nadine Borter, previously Partner and Managing Director of the BSW agency, is now Managing Director. The previous Partner and CEO Daniel Hartmann is concentrating on his role as Managing Director of Contexta Holding, but will remain involved in strategy consulting for clients, as the agency announced on Thursday.
Christian-Kumar Meier has joined the management team as Head of Consulting. Meier has held every position at Contexta, from junior consultant to consultant to consulting group manager, most recently as deputy head of consulting. The historian completed his training as a federally certified communications manager in 2005.
Moritz Staehelin has been appointed Creative Director and member of the Executive Board. After graduating from high school, Moritz Staehelin completed an apprenticeship as a chef, trained as a federally certified hotelier and worked as a journalist. He joined Contexta in 2004 as a copywriter/concept developer from Metzgerlehner BSW Zurich.
With the new management structure, Contexta is pursuing the strategy of ensuring that the owner-managed agency can remain as independent as possible in the long term, according to the press release. Even in its anniversary year - Contexta is celebrating its 40th anniversary this year - the agency attaches great importance to independence. Successors who make their way at Contexta should be given the opportunity to become entrepreneurs themselves. "We believe that our partner model allows us to advise clients more closely, more intensively and more effectively than an advertising agency that is listed somewhere in the world and driven by shareholder value," comments Daniel Hartmann on this strategy.
Picture from left to right: Marc Schumacher, Account Planning Director; Daniel Hartmann, Partner; Moritz Staehelin, Creative Director; Nadine Borter, Managing Director, Partner; Bernhard Abegglen, Creative Partner; Christian-Kumar Meier, Client Service Director
Christian-Kumar Meier has joined the management team as Head of Consulting. Meier has held every position at Contexta, from junior consultant to consultant to consulting group manager, most recently as deputy head of consulting. The historian completed his training as a federally certified communications manager in 2005.
Moritz Staehelin has been appointed Creative Director and member of the Executive Board. After graduating from high school, Moritz Staehelin completed an apprenticeship as a chef, trained as a federally certified hotelier and worked as a journalist. He joined Contexta in 2004 as a copywriter/concept developer from Metzgerlehner BSW Zurich.
With the new management structure, Contexta is pursuing the strategy of ensuring that the owner-managed agency can remain as independent as possible in the long term, according to the press release. Even in its anniversary year - Contexta is celebrating its 40th anniversary this year - the agency attaches great importance to independence. Successors who make their way at Contexta should be given the opportunity to become entrepreneurs themselves. "We believe that our partner model allows us to advise clients more closely, more intensively and more effectively than an advertising agency that is listed somewhere in the world and driven by shareholder value," comments Daniel Hartmann on this strategy.
Picture from left to right: Marc Schumacher, Account Planning Director; Daniel Hartmann, Partner; Moritz Staehelin, Creative Director; Nadine Borter, Managing Director, Partner; Bernhard Abegglen, Creative Partner; Christian-Kumar Meier, Client Service Director
