Navigation aid for advertising and marketing communication

The owner of Trasatti Consulting, Alfredo Trasatti, and In flagranti founder Michael Hählen have launched a new navigation aid for advertising and marketing communication. This is specially tailored to SMEs.

Werbelotse is a free online tool that SMEs can use to analyze their communication themselves. An integrated evaluation system provides initial feedback. In addition, personal analyses can be requested at a moderate price as well as specific, practical tips summarized in a toolbox.
From August 24 to 26, 2010, the Werbelotsen can be found at Suisse Emex in Zurich, the largest marketing and communications trade fair in Switzerland.
Alfredo Trasatti, long-standing marketing manager and owner of Trasatti Consulting, and Michael Hählen, founder and partner of In flagranti Werbeagentur BSW, are responsible for the advertising pilot.
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