Migros: Customers become price watchdogs
In late May, Migros claimed that 302 everyday items could not be found anywhere else at a lower price. To guarantee this price promise, Migros has set up a price hotline.
At the end of May, Migros announced that 302 everyday items would not be cheaper anywhere else than in its own range. To guarantee this price promise, Migros has set up a price hotline. Since Monday, Migros customers who find a comparable item cheaper at a national supermarket can alert Migros via the hotline or the Internet. The information is checked immediately. If the information is correct, the prices will be adjusted as quickly as possible, the company announced. Customers who have successfully helped Migros to adjust the prices will be rewarded with a voucher worth CHF 10.
