Microsoft: First commercials for the launch of Windows 7
On October 22, the software giant is launching the new Windows 7 operating system worldwide. The first commercials are already circulating online before the official start of the launch campaign.
On October 22, the software giant is launching the new Windows 7 operating system worldwide. The first commercials are already circulating online before the official start of the launch campaign.
The much-criticized predecessor operating system Windows Vista was intended to arouse emotions with the claim "The Wow starts now". The Windows 7 commercials, reportedly produced by director Marty Martin on behalf of Microsoft, now focus specifically on the product features. According to Horizont.net, the commercials present desktop personalization, the "Aero Shake" gaming service and various live services.
It is not clear whether the commercials are part of the classic campaign or just intended to attract attention online in advance. Microsoft was unable to provide any further information when asked by Horizont.net.
The much-criticized predecessor operating system Windows Vista was intended to arouse emotions with the claim "The Wow starts now". The Windows 7 commercials, reportedly produced by director Marty Martin on behalf of Microsoft, now focus specifically on the product features. According to Horizont.net, the commercials present desktop personalization, the "Aero Shake" gaming service and various live services.
It is not clear whether the commercials are part of the classic campaign or just intended to attract attention online in advance. Microsoft was unable to provide any further information when asked by Horizont.net.
