Meyer Werbung: Ad for cultural magazine Du entworfen
The Zurich-based creative agency Meyer Werbung has created an image ad for the culture magazine Du. It begins with a direct address to the reader and refers to the contemplative mood that is to be created by reading the magazine.
The first word is "You" - the logo from the founding year 1941 has been incorporated into the headline. In future, individual numbers will also be advertised in the same way. The Meyer Werbung agency was founded in 2007 and is responsible for clients including Confiserie Sprüngli, Piazza.ch, Caritas Zurich, Hostpoint, the HSO business school organization and Span-Set.
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