Metzgerlehner communicates Phonak's sponsorship commitment

Phonak Hearing Systems has commissioned Metzgerlehner Worldwide Partners with the creation and realization of two advertisements. They are intended to communicate the hearing technology company's commitment to sponsorship. This year marks the seventh time that Phonak has supported its own cycling team in the ProTour, the highest category in professional cycling. The ad for the Phonak Cycling Team reflects the message "We race for better hearing". Phonak is also an official supplier to Alinghi, for whom a wireless hearing and communication system is currently being developed. Metzgerlehner explains that perfect communication on board is a decisive factor for success in the world's most prestigious sailing race. The two advertisements in four languages will appear in newspapers and trade magazines worldwide from April.