Metzgerlehner develops prototypes for Biolab

Metzgerlehner Worldwide Partners has won the budget of Biolab Technology AG. The agency will now implement Biolab's core competencies as a prototype factory in a workshop mailing: Each copy is a prototype and handmade. The mailing serves as a teaser, provides workshop participants with the most important information, and leads them to a microsite that offers additional information.
Biolab, an independent company, has been located in Zurich Seefeld since May 2007. The core competencies of the company are upstream of the classical research and development activities. With internal and external specialists from a wide range of fields, ideas and projects are developed to the prototype stage and subjected to commercial evaluation.
The agency's "prototype mailing" will be retained for Biolab's next events. The idea is to become a series and thus contribute to the unconventional new appearance.

Responsible at Biolab Technology Zurich: Michael Diebold, Mathias Haussmann (Executive Management), Katrin Wunsch (Executive Assistant). Responsible at Metzgerlehner Worldwide Partners: Marco Lehner (Strategy/Text), Felix Dammann (Creative Direction), Janine Aebischer (Art Direction), Noa Zimmermann (Graphics), Thomas Hinderling and Alain Schwaar (Consulting), Giovanni Bucca (Production), Balint Dobozi (Metzgerlehner Digital).