Meta Design develops new "Munich Health" brand

MetaDesign is supporting Munich Re in the development of a new brand: Munich Health. The company intends to bundle its international healthcare business under this umbrella in future. The brand will be launched with the claim "Pioneering Global Healthcare".
MetaDesign was commissioned with the entire development of the brand - from brand strategy to implementation within the company. The brand architecture, corporate design, name and claim as well as the interactive branding, which also includes the Munichhealth.com website, were created on the basis of the brand values.