Melanie Schneider becomes Head of PR at JvM/Limmat

Melanie Schneider joined the management team at Jung von Matt/Limmat as Head of Public Relations at the beginning of August 2008. With this step, the Zurich-based agency is expanding its brand PR division and continuing to drive forward its cross-media strategy with integrated and specialized departments. Andrea Gnädinger, who has headed the five-person PR department ad interim for the past twelve months, will once again focus on her consulting mandates at Jung von Matt/Public Relations.36-year-old Melanie Schneider is a federally certified PR consultant and was responsible for the Internet, television and landline telephony areas as Head of Communications at Swisscom for several years. Previously, as Head of Corporate Communications at Bluewin, she was responsible for the development of the Internet brand, sponsoring and media relations. At the same time, she acted as media spokesperson.