More advertising at airports

 
Outdoor advertising The growing number of air passengers is playing into the hands of airport advertising. The three most important Swiss airports again reported higher passenger numbers last year. Zurich Airport had 20.7 million passengers in 2007, 7.8 percent more than the previous year and about the same as in 1999, but still below the record set in 2000 (22.7 million passengers). Geneva-Cointrin, the only airport that has been growing steadily for years, is a different story: There, the 10 million mark was exceeded for the first time and an increase of 9.5 percent to 10.8 million passengers was recorded! EuroAirport Basel-Mulhouse also reached a record level with 4.2 million passengers (+6 percent). Alpar Airport (Bern-Belp), on the other hand, suffered a decline of 9.4 percent with 106,619 passengers.The following profited: Clear Channel Outdoor Plakanda, which services Unique and parts of EuroAirport, APG, present in Basel and Geneva, JCDecaux, which is also active at EuroAirport, and Baracom, which markets Bern-Belp. (mk)