Maxomedia travels back in time with Bell
The communications agency Maxomedia has designed a microsite for Bell's new product line, «Bell Tradition.» The interactive book features menu suggestions, vintage advertising posters, and information about the history of the meat products manufacturer.
For the new "Bell Tradition" product line, a range of traditional charcuterie products from meat manufacturer Bell, Maxomedia has designed a microsite in the form of an old book that visitors can browse through and learn about the six new products. The site also offers users information about the history of Bell, a collection of old advertising posters and menu tips to download. The aim is to bring the traditional products closer to a younger audience. The microsite is accessed via the Tradition theme on www.bell.ch achieved.
