Matter & Gretener on the shortlist of the New York Festivals
The Zurich-based agency Matter & Gretener has a shot at winning a medal at the New York Festivals.
The Zurich agency Matter & Gretener can hope for precious metal at the New York Festivals. Both the appeal for donations for the Salvation Army's homeless charity ("Grosse Loft von Calatrava") and the ads for the Minimax Chrome designer fire extinguisher ("Fights the fire, not the ambiance") were shortlisted by the jury. A decision will be made in September as to whether there will be more honors to come. The New York Festivals have been honoring the world's best advertisements, films and posters for 50 years.
