Mattress manufacturer lets customers reach for banknote
The advertising agency Euro RSCG is using a fake 100-franc bill in its ad campaign for Riposa's Supernova mattress.
The communications agency Euro RSCG is using a fake hundred-franc note to advertise the Supernova mattress from Riposa. The note is actually a folded flyer that will be lying around on the floor at trade fairs. If a visitor picks up the supposed hundred franc note, they will find the solution on the back of the puzzle: "If you felt pain in your back when you picked it up, you should go to the Riposa stand immediately. If you hand in this voucher, you will receive CHF 100 off the purchase of our Supernova back mattress."
