Marti & Partner is now in the kitchen for Domino's Pizza
After winning the account, Marti & Partner is now responsible for Domino’s Pizza’s overall communications in Switzerland. The first projects for the internationally active pizza specialist have already been completed.
Marti & Partner will support the client in an advisory capacity as the actual marketing and communications agency. In future, Domino's pizzas will be advertised with the claim "ti amo". However, "Ti amo" is more than just a brand claim, "ti amo" is an expression of Domino's philosophy of warmly welcoming all customers and spoiling them with a hearty pizza experience, according to the advertisers. Zurich residents can currently see this for themselves. By handing in a card, all pizza lovers will receive a Margherita pizza (25 cm) for just five francs. Further measures will be seen shortly as part of the annual planning.
Responsible at Marti & Partner: Peter Marti (main responsibility), Thomas Krebs and Anita Kittel (strategy and consulting), Nadine Kündig (direct marketing) and Mia Marti (internet marketing) work for Domino's in the kitchen.
