Markom: Successful admission test
The fifth Markom qualifying exam, which tests basic subjects in the areas of marketing, sales/distribution, advertising, and public relations, has also concluded with a pass rate of 86.5 percent. In total, 4,040 graduates have earned the MZP certificate since the exam was introduced.
The fifth Markom admission examination, in which the basic subjects of marketing, sales/distribution, advertising and PR are examined together, was also completed with a pass rate of 86.5 percent. A total of 4,040 graduates have obtained the MZP certificate since this examination was introduced.
At today's certificate presentation at Suisse Emex, the president of the examination board, Heinz Egli, will be able to announce that a total of 1,117 graduates (634 women, 483 men; 587 from German-speaking Switzerland, 60 from French-speaking Switzerland and 11 from Ticino) took part in the Markom admission test (MZP) held in the first week of August, the Markom association said in a press release. Of these, 966 successfully passed the examination held on the internet platform. The success rate of 86.5 percent is slightly lower than that of the exam held in January.
Since the introduction of the MZP two years ago, 4,040 graduates have thus either fulfilled one of the admission requirements for completing the professional examinations for marketing, sales and PR specialists and communication planners, and a number of young professionals have provided proof of their basic specialist knowledge in the Markom areas.
The names of all certificate holders are listed on www.markom.org published. The next examination will take place from January 25 - 29, 2010; the registration portal will be open from October 19, 2009; the deadline for registration is December 23, 2009.
The Markom association, founded in 2002 and comprising the industry associations Swiss Marketing SMC, Schweizerische Gesellschaft für Marketing GfM, Verkauf Schweiz VS, Schweizer Direktmarketing Verband SDV, Schweizer Werbung SW, Schweiz. Public Relations Gesellschaft SPRG and KV Schweiz, has set itself the task of conducting a joint admission examination for the new examination regulations in force since January 1, 2009 at the professional examination level (with federal certificate), in which the basic subjects are tested.
At today's certificate presentation at Suisse Emex, the president of the examination board, Heinz Egli, will be able to announce that a total of 1,117 graduates (634 women, 483 men; 587 from German-speaking Switzerland, 60 from French-speaking Switzerland and 11 from Ticino) took part in the Markom admission test (MZP) held in the first week of August, the Markom association said in a press release. Of these, 966 successfully passed the examination held on the internet platform. The success rate of 86.5 percent is slightly lower than that of the exam held in January.
Since the introduction of the MZP two years ago, 4,040 graduates have thus either fulfilled one of the admission requirements for completing the professional examinations for marketing, sales and PR specialists and communication planners, and a number of young professionals have provided proof of their basic specialist knowledge in the Markom areas.
The names of all certificate holders are listed on www.markom.org published. The next examination will take place from January 25 - 29, 2010; the registration portal will be open from October 19, 2009; the deadline for registration is December 23, 2009.
The Markom association, founded in 2002 and comprising the industry associations Swiss Marketing SMC, Schweizerische Gesellschaft für Marketing GfM, Verkauf Schweiz VS, Schweizer Direktmarketing Verband SDV, Schweizer Werbung SW, Schweiz. Public Relations Gesellschaft SPRG and KV Schweiz, has set itself the task of conducting a joint admission examination for the new examination regulations in force since January 1, 2009 at the professional examination level (with federal certificate), in which the basic subjects are tested.
