Head of Marketing Beckmann leaves Swiss
The airline Swiss is losing its Head of Marketing, Strategy and Product Christoph Beckmann at the end of March. As the company announced on Wednesday, Beckmann will become an independent entrepreneur.
The airline Swiss is losing its Head of Marketing, Strategy and Product Christoph Beckmann at the end of March. As the company announced on Wednesday, Beckmann will become an independent entrepreneur.
Even before joining Swiss, Beckmann worked for several years as a managing partner in the new media and e-commerce sector. In the fall of 2004, Beckmann, who holds a doctorate in industrial engineering, took over the corporate development division at Swiss and became a member of the Executive Board in April 2005.
Swiss CEO Christoph Franz thanked his departing employee. Franz was quoted in the press release as saying that he had left a lasting mark with the overhaul of its brand image, the new lounges and the upcoming Business and First Class.
For the time being, Harry Hohmeister, Head of Network and Distribution, will take over Beckmann's functions.
Even before joining Swiss, Beckmann worked for several years as a managing partner in the new media and e-commerce sector. In the fall of 2004, Beckmann, who holds a doctorate in industrial engineering, took over the corporate development division at Swiss and became a member of the Executive Board in April 2005.
Swiss CEO Christoph Franz thanked his departing employee. Franz was quoted in the press release as saying that he had left a lasting mark with the overhaul of its brand image, the new lounges and the upcoming Business and First Class.
For the time being, Harry Hohmeister, Head of Network and Distribution, will take over Beckmann's functions.
