Marco Rima becomes TCS brand ambassador
The TCS has signed Marco Rima as its brand ambassador. The comedian will introduce the Swiss mobility club’s range of services to a wide audience.
To kick things off, six short films starring Marco Rima in the role of TCS ambassador will be broadcast every weekend from October. He takes a critical look at the "real" TCS experts, as the TCS writes in a press release on Presseportal.ch. The short films will be broadcast nationwide on SRG stations.
The supporting roles in the film are also prominently cast. Marco Rima is on the road in his Citroën Légère, the classic vintage car that the car enthusiast also drives privately. Further campaigns in the role of the ambassador are currently being planned for winter.
