Marc Forster takes off with Swiss

Now the rumor has been confirmed that Swiss and Marc Forster are teaming up for a film. The Swiss star director, whose films include James Bond 2007 - Quantum of Solace, is stepping in front of the camera himself for the first time for the airline. The short film "LX Forty," named after the Swiss flight from Zurich to Los Angeles, shows Forster high above the clouds and deals with questions from the Hollywood star that move him on his travels. The film focuses on the individual service on board.
The short film is available from June 3, 2009 on Swiss.com/myflight to be seen. A short version is also to be seen as a TV commercial from the beginning of July. The viral campaign was developed together with the advertising agency Publicis. The short film, produced by Zurich-based Ping Pong Film, was shot at Paramount Studios in Los Angeles and realized with partners including Kansas City-based MK12 (Animation House) and music producer Brian Reitzell.

Responsible at Swiss International Air Lines: Dr. Frank Maier (Head of Marketing), Marcel Benz (Head of Marketing Communications), Christine Moch (Advertising Manager), Parand Rohani (Manager Online Marketing), Lukas Streich (Segment Marketing). Responsible at Publicis, Zurich: Martin Denecke (Executive Creative Director), Sacha Moser, Tim Hoppin (CD), Swen Morath, Jo-Wayne Peacock (AD), Felix Freese, Mario Nelson (Copywriters), Sandro Tissi, Devika Hasler, Pierre-Andre Zumstein (Graphic Designers), Curdin Janett (Managing Partner), Stephan Lanz (Senior Brand Director), Bojana Taraba, Mirjam Vonarburg, Renée Margelist (Brand Directors), Myriam Mojon (Junior Brand Directors), Achill Prakash, Simon Rehsche, Isabelle Hettel (Strategy), Tuna Tufan (TV Producer), Janine Geigele (PR). LX Forty Film Production: Ping Pong Film (Production Company), Marc Forster (Writer & Director), Roberto Schaefer (Director of Photography), Peter Lehner (Executive Producer), Yves Bollag (Associate Producer), MK12 (Associate Producer), Brian Reitzell (Music), Post Production, Film Trailer: Jingle Jungle (audio). Behind the Scenes Documentaries: LA, London (Production Company), Tufan Tuna (Producer), Justin Stokes (Director), Kate Reid (Director of Photopgraphy), Michael Lebor (Assist DP), Daniel Carter (Head of Production).