LZ Medien takes over internet printing company Maxiprint

LZ Medien Holding has increased its stake in the Internet printing company Maxiprint.ch in Baar from 35 percent to 100 percent with retroactive effect from the beginning of 2006. LZ Medien Holding announced on Wednesday that more and more customers want to order standard printed matter quickly and inexpensively via the Internet. Maxiprint.ch, which does not have its own printing presses, works with various print shops in Switzerland and abroad to deliver the printed matter ordered to customers within a reasonable period of time. When the customer places an order online, a provider with free capacity is automatically selected, which is why the customer is immediately informed of the cost of the order. As there is no need for advice, quotations or invoicing in this way, Maxiprint.ch's prices are comparatively low despite the shipping costs, said Erwin Bachmann, Delegate of the Board of Directors of LZ Medien, when asked.Bachmann believes that Maxiprint.ch complements the range of services offered by LZ subsidiary Multicolor Print AG. However, with the purchase of Maxiprint.ch, LZ Medien has primarily acquired exclusive rights for Switzerland. Company founders Marcos Gonzalez and Ingo Grünig, who remain on the Maxiprint.ch Board of Directors, are now developing the system throughout Europe and will be looking for other licensees abroad. LZ Medien, for its part, will expand into French-speaking Switzerland with Maxiprint.ch in a next step and later also take on Ticino, said Bachmann. Bachmann also intends to strengthen marketing and communication in German-speaking Switzerland.
Markus Knöpfli