Leo Burnett Switzerland: Sweet gifts
Leo Burnett Switzerland has implemented a new Christmas campaign for Chocolat Frey.
Switzerland's most popular chocolate is also in high demand at Christmas. And not just in its country of origin: the Migros subsidiary's new Christmas commercial, created by Leo Burnett, tells the story of a Brazilian couple who simply cannot resist the Adoro balls from Frey. The film is supported by posters and advertisements presenting more of the sweet Christmas gifts.
Responsible at MGB/Chocolat Frey: Marc Engelhard (Head of Marketing Communications), Jürg Spring (Head of Private Label Management), Alexander Herrmann (Head of Product Range Communications), Sandra Ammann (Project Manager Product Range Communications) Lara Rohrer (Trainee), Simone Blaser (Project Manager Media). Responsible at Leo Burnett Switzerland: Pablo Schencke, David Fischer, Barbara Hartmann, Vanessa Mermoud, David Hugentobler, Cla Campell (creation), Johannes Raggio, Martin Stulz (ECD), Michael Gassler, Fernando Gort, Tiffany Gaggia (consulting), Suzana Kovacevic (agency producer), Michael Downing (direction), Marcelo Durst (camera), Wanda Germany (film production), Jingle Jungle (sound), Linsi Vogel (photography); OMD (media). (pd)
