KSP: Volkswagen now again at people's prices
Volkswagen lowers all list prices and communicates this novelty with the campaign of the agency KSP Krieg Schlupp Partner.
The price reduction is intended to make it possible again for every Swiss to afford a Volkswagen, according to a press release. The campaign will be used nationally on posters, in print, online and at POS.
Responsible at Volkswagen Switzerland: Sandra Grau (Marketing Manager), Sina Neuhaus (Advertising Specialist). Responsible at KSP Krieg Schlupp Partner: Samuel Knaus, Charles Blunier (Creative Direction), Yves Kellenberger (Graphic Designer), Rémy Müller, Franziska Saxer (Consulting).