KSB: Fresh minds on the day of the Federal Council election
On the occasion of the Federal Council election, Coop wishes all Swiss citizens fresh minds with healthy ideas. It also recommends enjoying salad, vegetables, and fruit every day, as they are said to improve well-being and quality of life in the long term.
It doesn't matter which party you belong to or which head you favor, the agency said in a statement. The motif can be seen on all e-boards at Bern main station during the Federal Council elections on Wednesday, December 14 and has appeared as an advertisement in the Sunday newspapers.
Responsible at Coop: Jürg Peritz (Head of Marketing/Procurement), Thomas Schwetje (Head of Marketing/Services), Sacha Zuberbühler (Head of Advertising), Sandra Küblbeck (Project Management), Karin Heliopoulos (Head of Media). Responsible at KSB war Schlupp Bürge: Uwe Schlupp (CD), Anita Kummer (AD), Joel Gessler (graphics), Mark Stahel (text), Dany Kielholz (consulting management), Flavia Salvisberg, Vanessa Fründer (consulting). Responsible at The Whole Media: Stephan Küng (Media Relations).

