KSB: The maternity department is looking for new talent
The Krieg Schlupp Bürge (KSB) agency has developed a new campaign for the maternity ward at Klinik Im Park. The maternity ward aims to make a lasting impression on expectant parents and establish itself as the leading maternity hospital on the left shore of Lake Zurich.
The clinic, which is part of the Hirslanden private hospital group, focuses its communication on its familiar and personal atmosphere as well as its high level of expertise in all aspects of childbirth. Window stickers are used as advertising media on VBZ public transport. F4 posters are also used at selected poster sites.
The campaign starts on August 6, 2010 and ends on October 28, 2010.
The campaign starts on August 6, 2010 and ends on October 28, 2010.
Responsible at Klinik Im Park: Sandra Hügli-Jost, Nathalie Kick-Danz. Responsible at KSB: Uwe Schlupp (Creative Direction), Mareike Jansen (Art Direction & Graphics), Daniel Zehnder (Text), Laurence Bolinger (Consulting). Production/printing: Detail, Zurich, Frontwork, Wallisellen.
