KSB: Coop Christmas figures launch Advent calendar
The Zurich-based advertising agency KSB has taken over the promotion of Coop's Christmas offers. These promotions are featured daily on SF, in print, at the point of sale, and on the Coop website.
The first spot kicks off with a story about how the likeable Christmas characters wake up from their summer slumber and prepare for use in the Advent calendar.
Responsible at Coop: Jürg Peritz (Head of Marketing/Procurement), Thomas Schwetje (Head of Marketing/Services), Sacha Zuberbühler (Head of Advertising), Maya Herzog, Sandra Küblbeck (Project Management), Karin Heliopoulos (Head of Media). Responsible at KSB war Schlupp Bürge: Flo Wacker (Creative Director), Mareike Jansen, Jowita Jaskiewicz (Art Direction), Samuel Knaus, Stefan Ganz (Text), Dany Kielholz (Consulting Director), Flavia Salvisberg, Vanessa Pfründer (Consulting). Combo Entertainment (film production). Responsible at The Whole Media: Stephan Küng (Media Relations).
